Author: FashionUni

Denim, with its origins in workwear, is often used as the basis for a simple everyday uniform. Width, length and decorations usually form the greatest extremes. However, the robust material offers more room for maneuver than it seems at first glance. Instead of the eternal question of whether women will wear tight or baggy pants this winter, designers from London to New York are presenting special pieces that make traditional jeans look outdated. Special jackets FW26 (from left): Diesel, Anrealage and Di Petsa Credits: ©Launchmetrics/spotlight The denim jacket is a true classic. In recent decades, the item has changed mainly…

Jeans brand Kuyichi was founded in 2001 by Solidaridad, Triodos Bank, Stichting Stimulans and Oro Blanco, a collective of Peruvian cotton farmers that no longer exists. They had a clear goal: to make organic and fair trade cotton the standard. The brand grew into a forerunner in sustainable denim, but got stuck in 2015 due to high overhead costs, opening its own stores too early and changing leadership. Bankruptcy followed, but also a restart. Sales director Peter Schuitema took over the brand together with partners Floortje Dessing and Guido Keff. Later, Laurent Safi (Product manager) and Bjorn Baars (Brand Director)…

Building on the military-inspired silhouettes in Pre-Fall 26, this direction evolves into a major statement for FW26. A combination of decorative customization with a sense of authority and heritage. Structured shapes and the ornate details of ‘Napoleonic’ jackets reflect the shift towards a more expressive clothing style, while remaining versatile for both day and evening. George Keburia FW26 In his third show at London Fashion Week, George Keburia amps up his signature ‘militaria’ aesthetic. An exploration of “theatrical femininity” through the reinterpretation of vintage tailoring and ceremonial military codes in a modern context. Credit: George Keburia clp F26 032 ©Launchmetrics/spotlight…

The American bridal fashion house Justin Alexander Group is celebrating its eightieth anniversary this year and is launching a new premium brand for bridesmaids. The brand is designed to redefine the children’s fashion category with a couture angle. Fable by Justin Alexander offers heirloom-inspired dresses for bridesmaids and special occasions. The brand brings “bridal quality details to the forefront” to take occasionwear for young girls to the next level. Fable by Justin Alexander SS27 debut collection Image: Justin Alexander Group The debut collection for spring/summer 2027, ‘Written in the Stars’, consists of eighteen pieces. The collection is characterized by couture-level…

When it comes to innovation, Kings of Indigo (KOI) does not want to be left behind – on the contrary: the Dutch denim label consciously questions established methods. This approach encourages the company to think outside the box and to constantly ask itself: what can be applied in the collections to advance the brand in terms of both style and sustainability? In recent years, this demand has led to three major innovations: the Natural Stretch fabric, regenerative cotton and the Reborn jeans. Natural Stretch is an innovative way to create stretch denim without incorporating elastane directly into the cotton fibers.…

Nonprofit organization Fashion Revolution is known for its global campaigns for supply chain transparency and workers’ rights. The organization confirms the closure of its UK branch to decentralize operations. In a message on LinkedIn, the organization reports that it is phasing out the activities of Fashion Revolution CIC (Community Interest Company). CIC is a title for British social enterprises that use profits and assets for the public good. The organization opts for “a more federated, globally coordinated and locally led next phase of work”. In addition to the shift towards a broader vision, Fashion Revolution also recognizes the current challenges…

The American bridal fashion house Justin Alexander Group is expanding its portfolio with a new bridal fashion brand, Poeza. The brand offers a “sophisticated and considered perspective on the modern bridal fashion landscape.” In a statement, Justin Alexander said Poeza was introduced for the bride who prefers ‘understated sophistication over trend-sensitive designs’. The brand adds a ‘new era of quiet luxury in bridal fashion’ to its growing portfolio. This portfolio includes Justin Alexander Signature, Justin Alexander, Adore by Justin Alexander, Poeza, Lillian West, Sincerity Bridal, Thanks&Goodluck, and luxury partners Viktor&Rolf Mariage and Savannah Miller. Justin Alexander Group: Poeza ‘Chapter I:…

Textile recycling specialist Re&Up Recycling Technologies announces a strategic partnership with American denim brand Madewell and global fabric manufacturer Isko. By converting approximately 20,000 used jeans into a high-quality recycled raw material for a ‘textile-to-textile’ denim collection from Madewell, the partner companies demonstrate the market maturity of circular systems for the denim sector. The challenge with old jeans lies mainly in the diversity of materials and the varying wear and tear through use. The Re&Up process is therefore designed in such a way that it functions independently of the original material composition and converts textile waste into a new ‘raw…

The Dutch fashion label Teder, founded by designer Tosca Soraya Otten, is temporarily putting its activities on hold. The designer consciously chooses to take a break to rethink the brand and develop a more sustainable, more focused model that breaks away from the traditional fashion system. Via Linkedin, Otten spoke about ‘the pause button’ and the need for more focus and rest. In an explanation to FashionUnited, she emphatically states that the brand will continue to exist: it is an intermediate phase in which the foundation for a different form of fashion is laid. Pause as a strategic choice According…

A logical extension of the Max Zara Sterck universe: swimwear. The Dutch designer is known for her body-hugging designs and works a lot with elastic bands and openwork fabrics in her collections. The body and how it moves has been in the foreground since the beginning of Sterck’s brand. For the swimwear collection, she looked at how the body swims: how lines shift and how silhouettes flow, according to the press release. She has included these elements in her designs. The collection is available in white and black designs. According to the designer, this emphasizes the lines, shape and strength…