Author: VOG

On Tuesday, April 14, Vogue Business Executive Members gathered in London for the latest edition of our annual Editors’ Table dinner, hosted by Vogue Business deputy director Elektra Kotsoni and features director Lucy Maguire.The intimate evening brought together senior leaders from across fashion and luxury in an intimate setting focused on light conversation and building connections. Guests had the opportunity to meet peers, strike up relationships, and welcome new members into the community. Florals were provided by Blooming Haus.Vogue Business deputy director Elektra Kotsoni with Roksanda CEO Patricia Sancho. Photo: James D. Kelly Vogue Business features director Lucy Magure, senior…

This article is part of the Future of AI, a collection of articles that investigates how artificial intelligence will impact the fashion and beauty industries in the years to come.Earlier this year, tech moguls and CEOs began rhapsodizing about the importance of taste.Y Combinator co-founder Paul Graham predicted in February: “In the AI age, taste will become even more important. When anyone can make anything, the big differentiator is what you choose to make.” The same month, OpenAI president Greg Brockman espoused that “taste is a new core skill”.In fashion (and a plethora of other industries, creative or otherwise) the…

Despite Coachella being the first time the couple has so explicitly turned their relationship into a marketing ploy, the pair have been acutely aware of the commercial impact of their marriage for years, with Justin appearing at Rhode events and Hailey a frequent presence at his performances, says Annie Corser, senior trends editor for pop culture and media at Stylus. “However, what they have maintained until recently is an awareness of the distinction between their fan bases and frameworks of appeal.”“Justin offers millennial staying power, and while he may have moved on musically, his appeal is mixed up with nostalgia…

For the past four years, the Vogue Business Sustainability Leaders Survey has gathered insights from the pioneers driving corporate sustainability forward, hoping to understand what makes a winning sustainability team.It’s a complex web of changemakers, spanning from consultants sharing best practices and certifying bodies continuously pushing for higher standards, to sustainability teams overhauling fashion brands from the inside-out, and suppliers driving sustainability transformations from farms to factories. Across the board, these leaders tend to be under-resourced, often operating in silos, but tasked with meeting system-shifting targets.This year, we decided to turn those insights into something more actionable: a toolkit for…

When Levi Strauss & Co. CEO Michelle Gass joined the company in January 2023, her strategy was clear: to reach $10 billion in revenues by 2030, by expanding the women’s business, elevating the brand to capture a more premium consumer, and creating cost efficiencies to improve margins.Three years on, the world looks a little different to what it did in 2023. With the continued impact of US tariffs, and growing competition in the denim space, Gass still has her work cut out. Levi’s is, of course, the most recognizable and largest denim brand in the world. But when Gass arrived…

Over the past year, our feeds have become saturated with AI-generated content and endlessly recycled recommendations, favoring speed and volume over substance. It feels like every other video is pushing product, and so it’s no surprise that Gen Zs feel like they’re constantly being sold to online.This new algorithmic reality is giving rise to a new creator class. Enter the intellectual influencer, who distinguishes themselves by creating content rooted in their expertise, hyperfixations, knowledge, or insights on a specific subject, rather than their looks or style. In 2023, trend forecasting consultancy The Future Laboratory predicted the rise of this creator…

Welcome to the Scoop: a weekly email series in which I quiz fashion insiders on the stories of the week. This will be a way for the Vogue Business community to synthesize and reflect on the latest headlines and get a little inside scoop every Friday.This week’s guest is Anissa Jaffery, the PR and brand collaborations lead for EMEA at Asics SportStyle. Anissa is one of those people whose age doesn’t seem to reflect their experience — in just a little over a decade, she’s held roles at Karla Otto, Purple PR, Net-a-Porter, Topshop, Calvin Klein, and even an e-bike…

At Coachella weekend one, brands were out in force. Justin Bieber’s Skylrk hosted a ‘Skylrk Oasis’ on the festival grounds, which will continue into weekend two (it’s Bieberchella, after all). Gap, Coachella’s exclusive clothing apparel sponsor and official merch partner, sold hoodies at its ‘Hoodie House’, also on the festival grounds. Off-site, Rhode hosted Rhode World, its first Coachella compound, alongside desert regulars including Revolve, Poosh, Guess, 818, and more.A mix of CPG brands also got in on the action, from desert veteran (and influencer-friendly) Poppi, to companies like Starbucks and cleaning product brand Method. It’s a reflection of Coachella’s…

Justin Bieber broke a slew of records at Coachella 2026 — or Bieberchella, as Beliebers have dubbed this year’s festival. Bieber is the highest-paid artist in Coachella history ($10 million); spurred the highest-ever ticket demand; his performance was the most Googled in Coachella history. He also sold more merch in the first weekend than any other artist has over Coachella’s two weekends.Via his brand Skylrk, Bieber sold $5.04 million worth of product over weekend one of Coachella, beating the festival’s previous two-weekend record of $1.7 million across both weekends, the brand confirmed exclusively to Vogue Business.Bieber did have a leg up…

Born and raised in East London in the ’80s, the eldest of four daughters in a single-parent household, Emma Grede’s route into business was anything but easy. She dropped out of school at 16 and built her career from the ground up — first in fashion show and events production, before starting launching her talent management and entertainment agency, Independent Talent Brand (ITB).Today, Grede’s portfolio reads like a blueprint for cultural commerce: co-founder and CEO of Good American alongside Khloé Kardashian, founding partner and chief product officer of Skims with Kim Kardashian, co-founder of Safely alongside Kris Jenner and Chrissy Teigen,…