Author: FashionUni

Fashion retailers are keeping a close eye on their sales in the run-up to Christmas amid waning consumer sentiment, with many already preparing for the autumn/winter 2025 shopping season starting in January. What is currently going well at Zalando and which trends will the online retailer focus on for women’s fashion in 2025? Zalando’s Commercial Director Premium Nichole Strydom talks trends, fashion fatigue and chaotic personalization. What are women currently looking for when shopping at Zalando? Nichole Strydom: Analyzing demand for autumn/winter 2024, we see that consumers are trending towards bold statement pieces, particularly “stand-out” outerwear ranging from faux fur…

The Danish fashion brand MOS MOSH Gallery. is known for its unique mix of casual men’s fashion, combining high-end fabrics with a distinctive twist. With the Autumn/Winter 2025 collection, the brand has pushed the creative boundaries even further, offering a dynamic range of styles and silhouettes that will redefine this season’s wardrobe essentials. A creative process guided by intuition The creative process is deeply rooted in the brand’s identity. The design philosophy flows naturally from the designers’ fingertips, without a set plan from the start – but a feeling that grows naturally. This dynamic and fluid process is guided by…

The fuss surrounding grandmaster Magnus Carlsen’s jeans is coming to an end. The famous chess player is entering into a collaboration with G-Star Raw, the brand reports on social media. At the end of 2024, there was a fuss about the jeans that Carlsen wore during the Rapid Chess World Cup. The dress code of the chess federation FIDE explicitly states that jeans may not be worn during matches. The federation ordered the chess player to wear nicer trousers for the next round, but Carlsen refused. A fine followed and Carlsen was no longer allowed to play rounds. The chess…

Comfort Club’s latest collection is inspired by the rich history of Greece. The designs harmoniously combine tradition with contemporary aesthetics, referencing historical motifs with modern elements. With impressive graphics, Comfort Club brings the history of Greece vividly to life. In addition, the collection reflects a deep respect for Greece’s heritage, where ancient stories and symbolism take on a new dimension in the context of contemporary design. Each piece tells a unique story, where past and present come together elegantly in styles such as knitwear, Corduroy, Overshirts and more. There is no shortage of styles and quality in this collection. Comfort…

What will happen this week anyway? FashionUnited looks ahead to the fashion news of week 53. Below are the main points from the editorial agenda for the period from Monday, December 30, 2024 to Sunday, January 5, 2025. Technology in retail: where is really relevant in 2025? Artificial intelligence (AI) is dominating the conversations – including in retail, but beyond the big visions and promises, where are the actual application areas in fashion retail? In an interview, Ulrich Spaan, technology expert at the Cologne EHI Retail Institute, talks about the status of AI in fashion retail, homework in omnichannel and…

The second half of 2024 was anything but boring. In the six months, professionals, consumers and editors were surprised by takeovers, new creative directors, bankruptcies and new concepts. July One of the most remarkable news from July 2024 is Shein’s announcement that it is starting a circularity fund. Millions are being allocated to the fund, but there are no really clear guidelines on how it will promote circularity. It does seem that the company mainly wants to bring new designers onto the platform and polish its own image before it goes public in London. There are also a lot of…

Remarkable news from the chess world. There was a commotion because chess player Magnus Carlsen was wearing jeans. The grandmaster wore jeans on Friday, December 27, during the Rapid Chess World Cup. The chess federation FIDE ordered Carlsen to wear nicer trousers for the next round, but the chess player refused. As a result, he no longer played any matches at the World Rapid Chess Championship and had to pay a fine. He then decided to withdraw from the Blitz Chess World Cup that will take place on Monday, December 30. Yet it all fizzles out because the chess federation…

As 2025 approaches, the luxury market faces significant challenges that could reshape its trajectory. A combination of economic, political and consumer-driven factors are likely to influence demand, innovation and growth in this highly competitive sector. Uncertainty in the market The global luxury industry is navigating a period of significant economic unpredictability, driven by uneven growth in key regions and shifts in consumer spending patterns. Political developments, such as possible tariff measures in the US, contribute to this uncertainty. For example, proposals for increased duties on European goods could disrupt the revenue streams of major luxury players. Such headwinds could cause…

Louis Vuitton and Takashi Murakami are relaunching the iconic Multicolore collection from the 2000s. This relaunch includes the classic monogram handbags and introduces the signature design on modern models such as the Capucines and Coussin. In addition, beloved prints such as Panda, Cerises and Cherry Blossom return, celebrating the brand’s long-standing collaboration with Murakami. The collaboration between Louis Vuitton and Japanese artist Murakami began in 2005 under the creative direction of Marc Jacobs and revolutionized the fashion world. Murakami’s colorful monogram, worn by celebrities such as Lindsay Lohan and Paris Hilton, became a must-have worldwide. However, at the end of…

A menu full of favorite classics and new seasonings: the FW25 collection from POM Amsterdam is inspired by food and fashion. Taste, color and texture are the ingredients that determine the end result – whether it concerns a dish or your own style. POM Amsterdam provides the elements for self-expression with its latest collection: POM’s Deli. With the Fall/Winter collection for 2025, POM Amsterdam offers an entire menu of options, divided into four drops that are designed around different meal times. Start with breakfast, with which POM moves on to dessert via an outdoor picnic and festive dinner – and…