Author: FashionUni

Portside Attitude With the sea as a backdrop and the energy of the harbor as inspiration, Portside Attitude is a sophisticated, modern interpretation of nautical style for the new season. Designed for a smooth transition into Pre-Fall, this delivery combines classic maritime aesthetics with signature Vingino attitude. The collection highlights striped essentials and sailing-inspired artwork, complemented by polo shirts and sweats with a sporty, yacht club-like elegance. For girls, shell prints and playful dresses add a touch of seacoast charm, while denim with nautical details gives the story a timeless foundation. From crisp polos to statement sweats and versatile denim,…

Fashion brand Summum opened its doors this spring at Kleine Berg 28 in the bustling center of Eindhoven. During Dutch Design Week (18–26 October), Summum’s shop window transforms into a stage for the LOADS Collection by artist Claudy Jongstra and her son Jesk Jongstra, forerunners in local production chains. Visitors are invited to be inspired by their innovative vision on sustainable production and craft. At Summum it is all about creating a perfect balance between modern elegance and timeless class. The store invites visitors to discover their own style with items according to the latest trends and a dose of…

PREVIEW MEN 10:00 AM – 4:00 PM PREVIEW MEN offers a unique atmosphere where product, people and service are central. CAST – as always – provides a refined setting in which visitors immediately feel at home. Thanks to years of experience, genuine hospitality and a keen eye for the needs of buyers, this trade fair has become a permanent fixture in the agenda of many professionals. “There is a great deal of involvement with a permanent group of buyers/retailers, but we still miss a group assuming that this is also a relevant event for them. With the high-quality offering and…

Paris-based AI fashion forecasting company Heuritech analyzes millions of social media images to predict which styles, colors and fabrics will dominate the coming seasons. For SS26, the agency identified ten notable trends. FashionUnited highlights a number of them with the help of catwalk looks. Valentino SS26 (2x) & Félix Ramiro SS26 – Ready to Wear Credits: ©Launchmetrics/spotlight Celine SS26, Moschino SS26 – Ready to Wear & Giorgio Armani SS26 – Ready to Wear Credits: ©Launchmetrics/spotlight Balenciaga SS26 – Ready to Wear, Stella McCartney SS26 – Ready to Wear, Chloe SS26, Fratelli Rossetti SS26 – Ready to Wear Credits: ©Launchmetrics/spotlight In…

Bluemarble is a young fashion house from Paris that has quickly developed into one of the most talked about names in men’s fashion. Founded in 2019 by Anthony Alvarez, the brand combines surf and skate influences with a touch of early 2000s nostalgia and multicultural flair into a bold, cohesive aesthetic. This fresh mix of playful streetwear and refined tailoring has earned Bluemarble a fast-growing fan base. Brand history and evolution Anthony Alvarez founded Bluemarble after a career in finance and an earlier move into streetwear, with a clear vision from day one. The label presented its first show during…

After years of fantasizing, Paleis Het Loo and the Kunstmuseum The Hague are bringing together their most beautiful pieces in one stately exhibition: Dresscode. A clever theme, because what started as etiquette at court lives on today on the red carpet – and even on the street. “The exhibition is not about the royal, but about coding,” says director of the palace, Frans van der Avert at the launch. “In the past you had a completely different coding, with morning, afternoon and evening dresses, and all kinds of liveries (distinctive uniforms) for the court. Now you can see from jewelry…

Artmill and Adriano Goldschmied launch ‘Digital blue wave’, an innovative denim project with digital printing technology. Presented at Kingpins Amsterdam.

The Paris Fashion Week concluded a special edition on Tuesday evening. Behind the presentations of the women’s collections for spring-summer 2026, there were great interests for the heavyweights in the luxury industry, which are facing a slowdown in growth. ‘Historic’ was the term industry professionals used to describe this unique fashion week. This season, a large number of brands chose to start an important new chapter in their history with the unveiling of the very first collection of their new artistic director. While these debuts attracted a lot of public attention, there were other highlights that made an impression. In…

The Italian lingerie brand Intimissimi launches the ‘Feel the Billboard’ out-of-home (OOH) marketing campaign in New York City and Los Angeles for its best-selling ‘ultralight with cashmere’ collection. The intimissimi-billboard at street level uses sensory guerrilla marketing tactics. It is the very first ‘Touch and Feel’ billboard. Passers -by are invited to feel the “softness” of the ultra -light cashmere of the viral and best -selling top with boat neck via an enlarged dust steel. Intimissimi ‘Feel the Billboard’ campaign Image: Intimissimi In a statement Intimissimi says that the action is intended to “fascinate consumers with the amazing softness that…

Success lies in the story a brand tells and in the community that recognizes itself in it. Anyone who thinks that My Jewelery is just a jewelry and clothing brand is missing the point of how they manage to capture the attention of Gen Z like no other. My Jewelery, once started from a passion for jewelry and self-expression by Sharon Hilgers, now describes itself as a ‘love brand’. That goes beyond products; it’s about emotion, experience and connection. In conversation with FashionUnited, Pleuni Cuppen, community and campaign coordinator at the brand, explains that this approach is not a marketing…