New Balance has been one of the few independent, family businesses in the global sports and lifestyle industry for more than a century. Founded in 1906 as a company for arch supports, the brand has developed into a superpower that is not only known for innovative shoes and clothing, but also for the non-reversing dedication to quality, integrity and social impact. New Balance is not a heritage brand, it is a brand with heritage, driven by innovation and a clear goal: to stimulate people through sport and craftsmanship and creating positive change worldwide.
A culture of integrity and cooperation
The business philosophy, known internally as ‘One NB’, is based on three core values: integrity, teamwork and full customer satisfaction. These values are anchored in the daily activities in offices, shops, production locations and distribution centers. Employees are encouraged to learn, grow and succeed, supported by development programs. The hybrid work model combines personal cooperation with flexibility, so that teams remain connected and involved.
As a private company, New Balance uses a long-term vision on a business and personnel strategy. That perspective enables the brand to make strategic investments in talent, sustainability and innovation, while a people -oriented workplace is created where employees feel part of something bigger.
Careers in various positions
From design to delivery, New Balance offers various entry-level options for professionals in the fashion and sports clothing ecosystem.
- Corporate functions – Stimulate operational efficiency and brand protection in a dynamic global market.
- Production and Operations – These teams, which have been central to the brand since 1906, show craftsmanship, advanced engineering and innovation in production.
- Distribution – Ensuring a seamless global product current with a focus on speed, safety and precision.
- Marketing and product creation – Creating authentic product stories and connect communities through sport and culture.
- Retail and Sales – Acting as brand ambassadors in more than 5,000 stores worldwide and building strategic partnerships to stimulate growth.
- Technology and digital -deliver first-class consumer experiences via e-commerce, data-driven tools and digital innovation.
This ecosystem enables talent to develop specialized expertise and at the same time work together between disciplines, an environment that is very suitable for those who keep complex, rapidly changing industries.
Development and social impact
New Balance believes in investing in his people from day one. Employees have access to structured learning and development programs, regular career coaching and global network platforms that encourage knowledge sharing between markets. Associate Resource Groups (ARGs) bring colleagues together with shared interests, which promotes cohesion and cultural enrichment.
The brand also promotes volunteer work. Through the New Balance Foundation, the company supports young people, education and an active lifestyle, donates millions annually and enables employees to lead local initiatives. This emphasis on something back reinforces the dedication of the brand to generate impact, both inside and outside the playing field.
A brand with a goal
Working at New Balance means contributing to an inheritance of integrity and craftsmanship and at the same time helping to shape the future of sport and culture. New Balance offers professionals in fashion, sports or retail who want to combine their industry expertise with targeted work an environment where people, product and progress are aligned.
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