Celebrity Sarah Jessica Parker’s shoe line is ending. SJP Collection, founded by Parker and the late CEO of Manolo Blahnik (George Malkemuss III), will be shutting down this fall after 10 years, WWD reported in a statement.
The brand would face competition from trendy shoe brands and better-known brands. SJP Collection focused mainly on more classic models, but made in all kinds of colors. “Where color is always a neutral”as can be read on the brand’s Instagram page. Prices were often between 200 and 500 euros.
The brand also had several stores in New York.
