Dutch fashion brand Nølson is expanding its range. The company is adding an activewear line under the name Nølson Active, founder Niek Koedam reports in a press release.
The brand describes the new line as ‘comfortable and practical with an elegant look’. “Specially designed for the modern man who wants to look stylish in everyday life as well as during sports,” the message said. This fits in with the further image of Nølson, which focuses on timeless fashion for men.
To mark the launch, the Nølson store on Gerard Douplein in Amsterdam will also be temporarily transformed into a Nølson Active pop-up.