The luxury brand Aurélien, known for its timeless style and traditional craftsmanship, enters a new landscape with the launch of his very first perfume: Joie-de-Vivre. This scent stands for the effortless elegance and lifestyle of the Mediterranée, and again underlines the refined aesthetics and dedication to quality that the brand is known for.
A scent that celebrates the Mediterranean lifestyle
Joie-de-Vivre catches the essence of sun-drenched coastlines and the timeless charm of southern Europe in a unique odor composition. The scent opens with refreshing top notes of pineapple, bergamot, sage and amalfi citroen, followed by a refined heart of violets and lily of valleys. Warm, luxurious base notes of musk, virginia cedar, oak moss and tonka bean ensure a deep and long-term impression. The result is a fresh, timeless scent that exudes difficult refinement.
Aurélien: synonymous with casual elegance
Aurélien is recognized worldwide for his collection of Premium shoes, clothing and accessories, which find the perfect balance between luxury and accessibility.
Just like the most appreciated names in Quiet Luxury, Aurélien strives for label -free refinement, with the focus on beautifully made, classic pieces that radiate an aura of lasting style.
With a strong focus on timeless design, traditional perfection and the finest natural materials, Aurélien offers pure elegance at an accessible price. Iconic materials such as Cashwool® and SofTey® Suede have reinforced the status of the brand. With Joie-de-Vivre, Aurélien is now expanding his world of modest luxury to the perfume industry.
Exclusively available
The launch of Joie-de-Vivre Eau de Parfum marks a new chapter for Aurélien and catches the essence of an endless summer in a scent. Designed for those who long for sun -drenched days and effortless elegance, this perfume perfectly shows the philosophy of the brand. Exclusively available in the Aurélien Flagship Store, it is the ultimate scent for those who live with a summer mindset.
