Fros International is pleased to be able to represent Clarks / Clarks Originals in the Benelux by January 2025. The iconic British brand is celebrating its 200-year anniversary this year and is making a strong comeback, also among new target groups, partly due to collaborations with (young) brands, shops and artists.
Clarks has been known for decades for its high -quality shoes, in which craftsmanship, comfort and innovation are paramount. In addition to the 200th anniversary of the brand, the legendary Desert Boot-with its recognizable half-height silhouette-is celebrating its 75th birthday this year.
The new collections will be presented in Cast for the Dutch Market and in Trade Mart for Belgium. On the occasion of both the collaboration and the 200-year anniversary, Fros invites its customers to visit the renewed showrooms in Cast (Nieuwegein) and Trade Mart (Brussels). Visitors who make an appointment will receive a few Clarks Desert Boots for the men and the Wallabee for Ladies in the showroom as a gift to celebrate this special moment together.
Fros International is looking forward to bringing the beautiful story from Clarks to Dutch retailers and consumers, and thus contributing to the success of the brand in this new phase.
For more information about the sale of Clarks you can contact Bart Gouda via bart@fros.nl, for marketing, PR/ communication you can contact dirk.vis@fros.nl.
https://www.youtube.com/watch?v=x7WyF97ZWWQ
About Fros
Fros International is a full-service distribution company from A-brands in fashion, outdoor, lifestyle and shoes. The company serves customers in the Benelux and France and is known for its extensive portfolio of high-quality brands and strong customer focus. Fros presents her brands in showrooms in Cast (Nieuwegein) and Trade Mart (Brussels).
About Clarks
Clarks was created in 1825, now 200 years ago in the town of Somerset in England. The brand is known for quality, design focused on comfort and innovation. Everyone known to everyone are the iconic models De Desert Boot and the Wallabee. The brand is widely worn by worldwide known artists and artists, such as the band members of Oasis who give reunion performances with Clarks in 2025.
