What will happen this week this week? FashionUnited looks ahead to the Modenieuws of week 29. Below are the main points from the Editorial Agenda in the period from Monday 14 July to Sunday 20 July.
Why good service in fashion counts right now
In times of uncertainty, good service is more important than ever. It is no longer just about solving problems. Service has become a smart way to emotionally bind customers to your brand. According to Dr. Markus Alt, director at Accenture Song Service, can really distinguish strong service from the rest. With more than 20 years of experience, he helps companies to improve their sales and customer contact and prepare them for the future.
The tie is back – but then loosely
The tie makes a comeback, but not the way you are used to. Now that the work culture has become looser and dress codes have been smoother since the pandemic, fewer and fewer people wear it tightly around the neck. Yet a younger generation has rediscovered the tie – often with the help of Tiktok. They wear it casually, as a stylish accent in a casual outfit. This gives the classic accessory a fresh, modern twist.
Financial news
This week various fashion companies with financial updates will come. On Tuesday, Frasers Group presents the results of the first half year. On Wednesday, About You will follow with figures for the first quarter and Puig (the parent company of Dries van Noten) with results for the second quarter. Burberry closes the week on Friday with an update for the first quarter.
Monday, July 14
Sneak Peek Fashion in Brussels (BE).
Tuesday 15 and Wednesday 16 July
Première Vision in New York (US).
Wednesday 16 to Wednesday 23 July
Düsseldorf Fashion Days (de).
Sunday 20 to Tuesday 22 July
Supreme Body & Beach – Spring/Summer 26 in Munich (de).