The first quarter of 2025 is over and you know what that means: The quarterly index of Lyst is there. The report is composed of brand rangers, product insights and analyzes of consumer behavior, making it a data -rich Bible for fashion fans around the world.
The Lyst Index Q1 is there, and these are all striking data
Until now, in 2025, in the midst of a turbulent chair dance in the industry, customers chose twice for affordable daily items, such as tapered pants from COS and ALO hoodies, and they tended less to Office Sirens And more to practical office clothing. In the meantime, luxury was the driving force behind accessories, including the oversized Knot sunglasses and concert bag from Bottega Veneta, and it was again a, not surprising, popular year for the Andiamo-Clutch.
But neat clothing doesn’t have to be boring: The Speedcat-Ballerinas of PUMA were representative of everyone’s sudden desire for modest shoes. Sneaker ballerinas are everywhere and Louis Vuitton, which recently launched its own version, has officially confirmed the trend.
Text continues under the image
Subtle but powerful basics flooded the catwalks, such as this structured suit from the Bottega Veneta Lent collection 2025.
At the end of 2024, Miu Miu and Prada led the chartswhere Miu Miu retained first place in three of the four reports. Saint Laurent Also had a strong year and sent shock waves from 80s synth about the catwalk that breathes new life into the aesthetics of men’s fashion and women’s fashion, which fits perfectly with shirts and suits with shoulder fillings, both in the office and beyond.
The first quarter of this year, the fashion house – under the leadership of Anthony Vaccarello, which was recently honored at the Fashion Trust US Awards – remained steadfast and ended up at number three. One of the most popular items to date was the Vanity Bag, a retro, but functional accessory. Consumers also searched for this silhouette with brands such as Loro Piana, Gucci, Alaïa and Coach.
Text continues under the image
Statement accessories and strong shoulders on the Saint Laurent Autumn 2025 catwalk.
Interesting enough Loewe rose three places and thereby conquered first place in the first quarter. The sudden increase in interest is partly due to the nostalgia to Jonathan Anderson’s appointment, after his departure was announced in April. Customers were eager to get hold of his items before they were sold out. Since then it has been officially confirmed that Anderson goes to Dior Men and that Proenza Schouler founders Jack McCollough and Lazaro Hernandez take place.
It The most surprising news is that COS made a jump of 11 points in the ranking, with which Bottega Veneta was bumped from sixth place. With a demand of 44 percent, this is the first time a mass of fashion brand reaches the top ten of the Lyst index. Moreover, the Uniqlo socks of 3.90 euros are the cheapest product ever on the list-a possible sign that we are still looking for those ‘recession indicators’.
