The Scandinavian fashion fair CIFF and Copenhagen Fashion Week (CPHFW) work together to support the upcoming Scandinavian fashion talent. They continue the CPHFW NewTalent program, which helps brands that have been active for less than five years. The strategic alliance for the long term means that participating Scandinavian brands have access to an international network of buyers, press and other important players from the fashion world during the exhibition, but also afterwards. Ciff reports this in a press release.
Every brand in the program can use mentor discussions with experts such as Bruce Pask (Neiman Marcus) and Mahoro Seward (British Vogue).
For the spring/summer 2026 edition, the brands Anne Sofie Madsen, Berner Kühl and Bonnetje present their collections in the new talent showroom. In addition, the ‘one to watch’ brands Kettel Atelier, Voice and Taus show their work.
With this collaboration, CIFF and CPHFW are strengthening Copenhagen as an important fashion city that stimulates the growth of new talent.
CPHFW NewTalent was set up in June 2022 in collaboration with, among others, textile producer Circulose, Zenz, Vanguards, Wessel & Vetts Foundation and the Norwegian Platform Alpha.
The next CIFF fair takes place from Tuesday 5 to Thursday 7 August 2025, at the same time with CPHFW, which runs from Monday 4 to Friday 8 August.