In 2025, Brams Paris is celebrating its 50th anniversary. In honor of this milestone, the brand launches an exclusive jubilee jeans: Bram – a tribute to his rich history and craftsmanship. Since its foundation in 1975, Brams Paris has focused on producing qualitative jeans at a competitive price.
Denim Workwear: The story of Brams Paris
Brams Paris is a Dutch jeans brand that was founded in 1975 and was named after one of the founders, Bram van der Sluis. Since its foundation, the brand has focused on producing qualitative jeans at a competitive price, suitable for a broad target group of men and women.
In the early years, the focus was mainly on denim clothing, but later the range was expanded with work clothing for professionals in various sectors. These pants are specially designed to be resistant to heavy working conditions and combine sustainability with optimum wearing comfort. Workwear by Brams has developed in recent decades into a fixed value within the workwear industry. Over the years, Brams Paris has further widened his collection, which appeals to the brand a wider audience.
In November 2013, Brams Paris was taken over by HVEG Fashion Group, which contributed to the further growth and development of the brand. Today, Brams Paris is an established name in the denim world, both in the Netherlands and internationally, and is known for its dedication to quality, craftsmanship and more sustainable jeans.
Looking at the future: innovation and sustainability
To celebrate their 50th anniversary, Brams Paris is active in the celebration of this anniversary. During 2025, the brand organizes a unique giveaway every quarter as a token of appreciation for their support and trust.
With a strong focus on more sustainable materials and social and environmentally responsible production methods, Brams Paris is working on a future in which quality and responsibility go hand in hand. The brand remains committed to supplying high -quality denim at a competitive price, while at the same time it strives for a positive impact on people and the environment. Brams Paris continues to focus on innovation, quality and more sustainable jeans. While the brand remains faithful to its authentic denim tradition, Brams Paris continues to build the future of denim.
