Welcome to Setting Up Shop, a new series in which we take you around the world to the most dynamic and emerging luxury shopping hubs, introduce you to the customers, and get an understanding of what makes the local market tick.
Charleston is no longer a sleepy Southern city. “It’s just gone crazy,” says Robben Richards, founder of fashion boutique Worthwhile, reflecting on the city’s transformation since she opened a store on King Street over 30 years ago.
