From pared-back civil ceremonies and earthy, natural palettes to elaborate veils and dramatic vintage silhouettes, there’s set to be a polarisation of wedding trends this year. But whether couples opt for functional or fantastical, one thing is clear: for a growing number, weddings are no longer just about the big day.
In countries like India, it has long been the tradition to host multi-day wedding events that require multiple outfits and accessories. Now, this is becoming the norm across the board. In 2024, according to research from wedding planning platform The Knot, 81 per cent of Gen Z and 73 per cent of millennials globally had a rehearsal dinner the night before their wedding. A third of millennials and 15 per cent of Gen Zs had a welcome drinks gathering and 24 per cent of millennials and 17 per cent of Gen Z had a morning-after brunch.
